As part of a project to encourage 370,000 visitors to switch to car-free travel, the South Downs National Park Authority commissioned Pindar Creative to design clear and attractive wayfinding maps to help visitors reach recreational opportunities across the National Park.
Located at rail stations, the Discover the South Downs wayfinding totems introduced visitors to the network of paths and trails for walkers and cyclists. A paper map of the public transport network across the National Park has also been well received by visitors.
